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Timing is everything in business…
Dave Cronk "Everything Concrete" © Show. Is the only show that focuses on the concrete industry: artisans, products and creativity in the use of concrete materials for various building, home décor and decorative uses. The industry knows what’s possible, but the outside audience does not know just what is possible in concrete. Dave Cronk is the spokesperson for the concrete industry, his work for Smith Paints (Smith’s Flooring) as seen at the World of Concrete 2008. And soon you’ll be seeing Dave Cronk showing the "do-it-yourselfer’s" how the decorative concrete artisans do their magic and make simple concrete into a work of art.
The Dave Cronk "Everything Concrete" © show is a 30 minute ‘how-to’ show targets this fast-growing audience; the homeowner and ‘do-it-yourselfer’, along with the contractor/builder audience. Current network interests in the show are: DIY/HGTV and Discovery networks and Comcast "On-Demand". So the timing is right now, to be a part of a show that will only grow. In this package we have inaugural sponsorship opportunities that will save you thousands now and into the future of the Dave Cronk "Everything Concrete" © show.
The show episodes will also be aired and archived on-line at www.davecronk.com and on various video placements on YouTube, Yahoo, and industry related websites. Gaining a larger audience for your company image, and building on your brand identity.
Projected audience is >2.25 million viewers per month, based on distributions and network statistics. (+/- 10%) 1 Comcast "On-Demand" audience is additional >200,000 viewers2.
Projected value for this viewer-ship and distribution On-air viewer-ship is >$30,000 per episode 3
By comparison, for the equal amount of brand identity/recognition, a company would have to spend almost over $12,000 per week to have the similar brand awareness as the Entry Level Two Sponsorship level. This opportunity is huge for any company wanting to build, or expand their brand, product line, or company image to the broader audience.
Like any new show, the early adopters will reap the greater benefits and as you’ll see in this Sponsorship package that we’ve have additional methods that only help further your brand and message.
"Timing is everything in business and the early opportunists will reap the benefits".
Quote by someone who's not taken advantage of an opportunity in front of them.
1 Neilson and Arbitron ratings 2007 report.
2 Based on Comcast Network’s 2007 report of "On-Demand" viewers watching ‘Life & Home’ demand channels.
3 Based on Scripps Network and Discovery Network Neilson and Arbitron ratings. Not including projected Internet links or audience.
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